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Knowledge about nudging, gamification, and behavioral psychology is essential. The more you and your team know and understand people and behavior, the better products and services you can create, and the more you can motivate people to take action.
New research on brain science and behavioral science has expanded our understanding of ourselves. In this track, we will explore both the foundational and latest research in behavioral psychology and how to apply that to our work.
Topics will e.g. include:
Every week Susan Weinchenk provides one hour of carefully selected recommendations on what to read, watch, or listen to stay ahead. The monthly 1h live sessions with Susan typically start at 15:00 CET/CEST. Once you sign up, you'll receive calendar bookings well ahead of each session.
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Interested in other topics? Check out all of the Empower tracks here!
Susan Weinschenk has a Ph.D. in Psychology, and is the Chief Behavioral Scientist and CEO at The Team W, Inc, as well as an Adjunct Professor at the University of Wisconsin, Stevens Point. Susan consults with Fortune 1000 companies, start-ups, governments and non-profits. She is the author of 8 books that have been translated to more than 10 languages, including 100 Things Every Designer Needs To Know About People, Neuro Web Design and How To Get People To Do Stuff.
Join Empower and help your organization to grow. All memberships include access to ALL tracks. Prices are exclusive of VAT. Full terms and conditions are available here.
€1199
/member & year
Try for a year. Stay up-to-date and grow together as a team.
€999
/member & year
Grow together as a team and improve your way of working.
€799
/member & year
Unlock continuous development for the whole organization.
Let’s talk!
Check out the Frequently asked questions, or contact Jane Murray at , or +46 736 69 59 68
We help designers and innovative organizations to grow – both in capability and confidence.
We help designers and innovative organizations to grow – both in capability and confidence. Sounds interesting? Sign up for our newsletter, and let’s keep in touch.