Hi Dan Kindeborg, UX Director at Hemnet

Hi Dan Kindeborg, UX Director at Hemnet. You were one of the first to sign up for Ambition Empower. Why?
– I think it seems like the perfect format. Conferences are fun but the talks often just scratch the surface of things. Courses are usually time-limited and expensive. This seems like something in between, I can learn new stuff and reflect every week.

What would you say are the greatest challenges in your own professional growth, and how do you think Ambition Empower can help you with them?
– I am really curious but there is so much available to read, watch and listen to. I hope this can help me to learn about things that matter to me continuously without having to choose so much what to learn about. I want to be spoon-fed. 😁

The program starts in September, and you’ll have complete access for a full year. So far we’ve only revealed Kim Goodwin and Susan Weinschenk as track leaders. What are you most excited about?
– Kim! I’ve been a fan since I saw her talk about organizational culture in 2014. The topic Design + Product Leadership is right up my alley.

🙏 Thanks Dan! We’re really looking forward to having you with us this fall!

Sounds interesting? You should join too! Check out Ambition Empower to find out more!

THANK YOU! Our first six months in review!

THANK YOU! 🙏 We started Ambition only 6 months ago. We never thought we’d get so far this quickly. And… it’s all because of you.

Here’s where we’re at:

👂 We’ve interviewed more than 50 design and product leaders, and senior designers, in order to really understand the challenges of learning new things while working (often more than) full time, and often with schedules full of private commitments as well.

✍️ We’ve sketched, prototyped, and launched, Ambition Empower – a whole new concept for continuous learning, that allows even people with crazy busy schedules to keep growing and learning new things.

🤩 We’ve signed some of the worlds smartest design, UX, and product people, to lead tracks at Ambition Empower. Kim Goodwin will lead a track on Design & Product Leadership, and Susan Weinschenk one on Strategy and Design Research. In August two more stars will be announced, and then… Well. We’re just getting started.

🥇 Within the first hour after launching the first members started to sign up for a full year of learning. Brilliant and eager minds from eg H&M, Polestar, Zington, Hemnet and Yale have already joined. Empower will be jam-packed with, not just the most interesting track leaders, but also with the very best design and product professionals.

🍊 We’re working closely with the incredibly skilled team at mat.se to explore and implement both innovative possibilities and efficient ways of working.

💕 We’ve created a great matchmaking offering, and are currently working with several clients to help them find really great design and product people (either as employees, or as consultants).

🚀 Finally. We’ve started to build a dream-team with the perfect skillset for this journey. There are five of us now, but already in September we’ll be twice that. All sharing the same mission – helping designers and innovative organizations to grow, both in capability and confidence.

We’ve come a really long way in an incredibly short time. None of this would have been possible without YOUR support. Thanks for the laughter, for the sparkling conversations, and the trust you’re placing in us. You have no idea how much we appreciate it. ❤️

Enjoy your summer. See you all, well rested, back in August! ☀️

Love,

/Nathalie, Anders Thid, Cecilia, Jane & Johan

Hi Iva Radosevic, Global CX Project Manager at Yale Global!

Hi Iva Radosevic, Global CX Project Manager at Yale Global, and former UX researcher at ASSA ABLOY. You were one of the first to sign up for Ambition Empower. Why?

– I love the concept of life-long learning, and am always keeping one eye open for things that can help me develop my skills and grow professionally. However, almost all resources are focusing on helping people go from beginner to intermediate. There are much fewer possibilities when you want to take the next step. Once I saw your Empower program, and saw the focus on design leadership and strategy, I knew I wanted to join. Also – after paying for specializations on coursera etc – the price for Empower was also a no-brainer! Especially with such strong names, and with such a smart setup for the program!

What would you say are the greatest challenges in your own professional growth, and how do you think Ambition Empower can help you with them?

– My challenge is that I get too comfortable with what I already know, and since I rarely have time to explore, I miss out on new angles and ways to improve my skills. Learning something new every week, and meeting with both people like Kim and Susan, and with other professionals, is perfect to help me break out of my comfort and help me to grow. I am super excited about this program!

The program starts in September, and you’ll have complete access for a full year. So far we’ve only revealed Kim Goodwin and Susan Weinschenk as track leaders. What are you most excited about?

– I am looking forward to both Kim and Susan! I had a chance to meet Kim in person at a UX conference in Portugal, and WOW, what an inspiring woman and great source to learn from! And as of Susan, I listened to all her courses on Udemy – she was the reason that I got interested in psychology and user research in the first place! I feel like I am repeating myself but with these two names it really was a no-brainer to join!

🙏 Thanks Iva! We’re really looking forward to having you with us this fall!

Sounds interesting? You should join too! Check out Ambition Empower to find out more!

Hej Anya Ernest, Business Designer på Polestar!

Hej Anya Ernest! Du är inte bara den första tjänstedesignern på Polestar, utan också en av de första medlemmarna i Ambition Empower, varför då?

– Vet inte om först är något att skryta om, det är ju som att tävla i en helt ny sport – lättare att vinna. 😉 Men… när det gäller Ambition Empower så tror jag verkligen på det här upplägget. Jag ser verkligen fram emot att lära mig långsiktigt, och tillsammans, under ett helt år.

Vad tycker du är mest spännande med just Ambition Empower?

– Utöver det jag nämnde nyss, så tänker jag att det handlar om att ta till vara på de fördelar som pandemin trots allt det hemska visat på. Att löpande ha möjlighet att träffas även om man inte är på samma plats. Hur annars skulle vi till exempel kunna möta personer som Kim Goodwin och Susan Weinschenk på regelbunden basis?

Som medlem får man tillgång till hela programmet, med allt innehåll. Än så länge har vi offentliggjort just Kim Goodwin och Susan Weinschenk som spårledare. Vad ser du mest fram emot när programmet drar igång i september?

– Det är mycket, men kanske det här med att kontinuerligt ha en dialog igång med branschkollegor, och människor som är bra på att formulera sina tankar. Det kommer bli dunder! Jag längtar också efter att typ mingla, även om det är online. 😄

Tack Anya! Ser verkligen fram emot att ha dig med i höst!

Häng med, och skaffa ett medlemskap i Ambition Empower du också!

Hej Tommy Marshall, VD på Zington Xperience!

Hej Tommy Marshall, VD på Zington Xperience! Du köpte precis 7 medlemskap i Ambition Empower, varför då?

– Enkelt. Våra konsulters kompetens är nyckeln till en lyckad affär, både för oss och våra kunder. När människor växer, växer företag. Vi har många seniora designers, och konsulter som ofta tar ledande roller i olika projekt, och här passar ju Ambition Empower perfekt.

Vad tycker du är mest spännande med just Ambition Empower?

– Jag gillar upplägget, där våra duktiga medarbetare får möjlighet att utvecklas löpande under ett helt års tid med flera spännande och kända ansikten från branschen.

Som medlem får man tillgång till hela programmet, med allt innehåll. Vad ser du mest fram emot när programmet drar igång i september?

– Jag är fortfarande nyfiken på vilka fler spår det blir. Men det jag ser fram emot mest är att få ta del av det senaste inom området med marknadsledande experter. Jag kommer förmodligen själv fokusera på designledarskap och följa Kim Goodwins spår.

Tack Tommy. Ser verkligen fram emot att ha dig och Zington med i höst!

Häng med, och skaffa ett medlemskap i Ambition Empower du också!

Hej Ida Bark Bjurman, Product Designer Competence Lead at H&M Group!

Hej Ida Bark Bjurman! H&M köpte precis 4 medlemskap i Ambition Empower, varför då?

– Vi ser det som ett fantastiskt tillfälle att bygga vår kunskap och stärka vårt designledarskapsteam när vi växer designteamet.

Vad tycker du är mest spännande med just Ambition Empower?

– Möjligheten att ta del av expertkunskap och samtidigt diskutera och lära tillsammans med likasinnade inom branschen, samt bygga nätverk. Smart och intressant upplägg där man lär och delar kunskap i olika typer av forum under en längre tid.

Som medlem får man access till hela programmet, med alla spår. Än så länge har vi offentliggjort Kim Goodwin och Susan Weinschenk som spårledare. Vad ser du mest fram emot när programmet drar igång i september?

– Oh everything! 😃 För mig just nu i min roll på H&M är båda dessa spår intressanta. Vi har nyligen gått igenom en stor agil transformation och har under det senaste året växt vårt designteam. Det ska bli mycket intressant att fördjupa sig i tex DesignOps och Design Research, och hur man kan få det att fungera i en stor och komplex organisation.

Tack Ida. Ser verkligen fram emot att ha dig och H&M med i höst! 😊

Welcome Mia Malmberg!

🎉 We’re growing! None other than MIA MALMBERG is joining Ambition! 🎉

Mia Malmberg is a creative and energetic UX Lead, service designer, and business developer with an incredibly broad background. Over the years she’s been working with everything from apps and websites to AI-driven optimization tools and complex administrative systems.

Mia is brave. She’s really quick when it comes to understanding complex systems, and great at both managing and developing them. Her 15+ years of experience from both the private and public sector is a huge asset, not least when it comes to projects in larger organizations. Mia gets things done, at high speed, and with an energy and an attitude that makes everyone around feel both safe and happy.

So. Mia is a real star 🌟, but… that is not why we really love working with her. The reason why we’re so happy is that she is really thoughtful and considerate ❤️ , and that she’s always there when you need her.

Welcome Mia!

Åsa Wendel

Welcome Åsa Wendel!

🦄 BUILDING A DREAM TEAM! Say hi to Åsa Wendel! Apart from creating the best professional development program for design and product leaders, as well as senior designers, we’re also bildning a small, tight, and highly skilled team of consultants who can help both organizations and individuals to grow.

Åsa Wendel is a doer and a fantastic business developer with a clear focus on customer driven innovation. Above all, Åsa is a master when it comes to managing the complexity and the challenges that are common in large, global, organizations, and in the public sector. Most recently she’s worked with the City of Gothenburg, Sweden, helping them to steer projects towards desired business outcomes. In her 20-year career Åsa has, among other things, led the development of a global, prized, intranet, with more than 55.000 users, and developed web solutions for some of Sweden’s largest corporations.

We’re so incredibly happy that Åsa is joining Ambition! 🙌

Welcome Åsa! ❤️

Logo update!

So… we got rid of the Helvetica “A”, and got our first real logo! Two months ago we asked for your input on LinkedIn, and boy did we get it! THANK YOU! 437 votes and 91 comments – ranging from raging praise to slightly worried messages about how to really figure out and express brand identity.

Well, to me, everything is work-in-progress, and there’s no such thing as a final version. It’s about continuous learning. It’s about having the courage to do things, to listen with intent to really understand, to reflect, adjust – and develop as quick as you can. It’s about a constant strive for something better. It’s about Ambition.

The logo? Our mission is to empower the world’s designers. We help designers and innovative organisations to grow, both in capability and confidence. We’re moving fast – onward, forward, and just like the designers and organisations we work with – upward. Also, continuous learning is at our absolute core, and if you tilt your head slightly to the right, and you’ll see how the A, with the shadow, forms an infinity loop, illustrating just that. I love it!

Boris and Anders – THANKS for excellent work! I’m really happy with this, our first version of our logo. May it live… until we come up with something even better. 😘

Join Ambition!

Looking for a new job in Gothenburg, Sweden? At Ambition, we empower the world’s designers. We help designers and innovative organizations to grow – both in capability and in confidence.

With our unique (soon to be launched) professional development program, designers and leaders can stay on top of their game. Through our consulting services, we help organizations evolve and build their own capabilities. And, with our matchmaking solution, we help our clients find the right designers, and the world’s designers find their next opportunity.

  • Is building and leading design teams, and helping both people and organizations to grow, your thing?
  • Are you a DesignLeadership, ProductManagement, DesignThinking, ServiceDesign, UXStrategy, ChangeManagement, AgileUX, and/or DesignOps maestro?
  • Are you comfortable on stage, leading workshops, and coaching?
  • Are you fluent in written and spoken Swedish and English?

Then, we just might be a perfect match!

We’re full of energy, slightly stubborn, candid, professional, relaxed, we love to learn, collaborate, and laugh. Also, we’re just getting started, so you’ll have lots of opportunities to make Ambition into a place after your own heart.

Curious? Send a message to , and let’s take it from there! 🙌

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